Bug Juice is a game that started with the question “What kind of game could you create on the sides of a commercial cardboard milk or juice box?” In this game, a juice container is placed on the table, and grass appears around the base. Bugs begin to crawl up the sides, searching for the opening at the top. Your handheld becomes a kind of magnifying glass, and you must hold it at just the right distance to focus the light and fry the bugs.
Here is a video of the game:
The team behind the game includes:
- Michael Stanley, BA IDGD, SCAD, Designer & Artist
- Greg Gunn, MSHCI, Programmer
- Bryan Hickerson, MSCS, Programmer
- Chris Alvarez, MSCS, Programmer
- Chris Wiggins, BS CM, Producer/Project Manager
- Chris Ehsaei, MSEE, Programmer
Love it for the most part. Though, does the idea of bugs climbing into your milk actually help to sell it?
I suspect the game idea is not the ideal one for an advergame … but, that’s the fun of research, we don’t need to actually sell. The game mechanic and game concept is fun. Perhaps this should be billed as an “anti-advergame” … produced by people with an axe to grind?